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Personalized Receipt Marketing
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Turn your existing receipt printers into a personalized marketing tool.

Make the most out of your paper receipts with Fobi’s Personalized Receipt Marketing. Automatically add targeted coupons, messaging, surveys, and more to your customer's receipts based on selected keywords, time of day, location, their basket content, basket size, and shopping behavior. Choose between creating your own coupons or providing access to your brands to promote their CPG coupons.

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Features

Empower CPG Brands

Provide CPG brands direct access to engage consumers with CPG-funded receipt promotions. Utilize Fobi’s Personalized Receipt Marketing as a new revenue stream and increase foot traffic by providing engagement directly from your suppliers.

Avoid Surplus Inventory

Adjust your receipt promotions in the moment to ensure that you don’t sit on inventory. In real-time, create and run campaigns that promote expiring inventory.




Monetize Every Part of the Shopping Experience

Fobi lets you make the most out of your paper receipts by transforming them from a basic itemized list into a customer engagement tool, such as redeemable offers, messaging, loyalty program onboarding, and more.




Dynamic Offers

Tailor promotions and messaging based on what shoppers buy, how much they buy, and when they’re buying. Fobi’s included Portal provides a deeper understanding of your shoppers so you can build promotions personalized to them.




Leverage Real-Time Analytics

By leveraging real-time analytics from Fobi’s Insight Portal, you know precisely who your shoppers are so you can tailor promotions that really work. Fobi’s Portal is your automated window into demographics, inventory, customer spend, basket composition, and other data that enables you to maximize your receipt marketing. Configure your promotions in the Portal to deliver offers that will keep your shoppers coming back for more.




Integrate with the Latest Coupon Standards

Retailers and CPG brands can integrate the new 8112 digital coupon format into their personalized receipt marketing campaigns to deliver universal, single-use coupons.

Save Money While You Make Money

Without the need for costly integrations to upgrade your existing infrastructure, Fobi seamlessly integrates with your existing POS and receipt printer to deliver personalized receipt marketing.

How it works

User Journey-1
STEP 1
Login

Log in to your Portal and select Receipt Marketing to begin.

User Journey-2
STEP 2
Build

Enter the details for your personal or CPG-funded campaign (coupon info, imagery, messaging, HTML link, etc.).

User Journey-3
STEP 3
Target
Choose which locations and specific tills will print your campaign and which triggers you want to set up for your campaign (keywords, basket size, etc).
User Journey-4
STEP 4
Automation

The Fobi devices at each register will automatically take care of the rest.

User Journey-5
STEP 5
Deliver

Upon check-out, Shoppers’ buying behavior will trigger the personalized campaign.

User Journey-6
STEP 6
Engagement
Shoppers can redeem coupons by bringing their promo back or sign up to your loyalty program, fill out surveys, and more by scanning the QR code on their receipt.
FACT SHEET

Learn more about Personalized Receipt Marketing by Fobi™

 

  • Retail

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Leverage a 360-degree customer view from Fobi’s Insight Portal by adding personalized receipt marketing campaigns. Increase customer lifetime value with the power of personalization to ramp up customer spend. Deliver promotions to every customer right at the till with physical receipt promotions based on shopping behavior.

Pricing

Standard

$55.00/Month per POS Terminal

The complete package with everything your business needs to execute effective personalized receipt marketing campaigns.


  • 1 Fobi IoT Device
  • Fobi's Insight Portal
  • Receipt Marketing campaign builder
  • 24/7 online support