Embedded Engagement Through the Mobile Wallet 

Deploy digital passes for loyalty cards, coupons, tickets, and more — directly into Apple and Google Wallet with no app download required.

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conversion of wallet pass downloads

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of wallet passes are never deleted

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more engagement than email

What is a Wallet Pass?

Digital versions of physical cards and documents, stored in a mobile wallet for instant access to membership cards, coupons and tickets.

A loyalty wallet pass open on an iPhone

What is a Wallet App?

Apps like Apple and Google Wallet that securely store and manage every pass, boarding pass and payment card in one place.

The Apple Wallet app holding a stack of passes and cards

Available on Apple & Android 

Add to Apple Wallet
Add to Google Wallet

Master Wallet Pass Basics in Under 10 Minutes 

Learn about wallet pass appearance, functionality, benefits, how easy it is to download, and more.

How to Download Pass

Wallet Anatomy

What Is A Wallet Pass

What is Pass Bundling

What Makes up a Google Wallet Pass

Wallet Pass Features

How to Distribute a Wallet Pass

Why Use Wallet Passes

How to Download a Google Wallet Pass

How to Download Pass

Wallet Anatomy

Wallet Pass Benefits 

Increased Convenience

Unify your touchpoints with adaptive links or a custom-built Hub for easy navigation to key resources.

Real-Time Updates

Make dynamic updates to the pass any time to provide the latest promotions, updates, and more.

A Retailer hub in the browser listing contests and promotions

Personalized Communication

Send personalized messages to customers' lock screens using time and location-based notifications.

Detailed Segmentation

Segment by demographics, preferences, and purchase behaviour to drive engagement and attribution.

FOBI AI 3.0 

Where Strategy Meets Execution